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Conversion tags - Checkout Pro - Mercado Pago Developers

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Conversion tags

SIn this section, it is possible to configure conversion tags for Facebook Ads and Google Ads to be implemented in the Mercado Pago checkout.

Facebook Ads

  1. To set up conversion tags for Facebook Ads, click on Facebook.
  2. Under Enable Facebook pixel, select either "Yes" or "No".
  3. In the Facebook field, enter your conversion tag ID.
  4. Click on Save Configuration to save your settings.

Google Ads

  1. To set up conversion tags for Google Ads, click on Google.
  2. Under Enable Google pixel, select either "Yes" or "No".
  3. In the Google Ads - ID field, enter your conversion tag ID.
  4. In the Google Ads - Label field, enter the label of your conversion tag.
  5. Click on Save Configuration to save your settings.

Once these settings are completed, your sales will be associated with Google Ads and/or Facebook Ads for conversion tracking.